New research: Green labels have major impact consumer behaviour
22 May 2008
Certain labels and certifications that garner higher awareness and understanding, in part driven by their longevity in the marketplace, are the most impactful to consumers, according to Natural Marketing Institute’s 2007 LOHAS Consumer Trends Database.
While many new labels have come to market recently, they have not yet matched the impact of programs such as ENERGY STAR.
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EU plans to end Russian gas imports by end of 2027
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Solar geoengineering is possible with existing aircraft, study finds
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