'100% Pure Kiwi lad' challenges brand claims
8 Mar 2013

John Key ... no-one expects claim to be true.
The Advertising Standards Authority is being asked to rule on the validity of New Zealand’s 100% Pure marketing brand.
The authority, which covers all forms of media advertising in New Zealand, has confirmed that a complaint by Peter Nuttall was received yesterday and is now being assessed by staff.
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Story copyright © Carbon News 2013