New Zealanders right behind sustainability
26 Aug 2011
Nearly 90 per cent of New Zealanders think sustainability - and use of the 100% Pure brand - provides the country with an important competitive advantage when trading in global markets, a new survey says.
The findings form part of the nationwide ShapeNZ poll of nearly 1300 New Zealanders for the New Zealand Business Council for Sustainable Development's Vision 2050 Project.
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