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Greenpeace launches legal challenge against US$2.5bn expansion by Premier Beehive parent company JBS

Today 12:00pm

Greenpeace
Image: Greenpeace

Media release | Greenpeace Netherlands has petitioned a Dutch court seeking to compel the world’s largest meat company JBS, to disclose information, in order to challenge its business policies in court. This includes its planned US$ 6 billion global expansion, of which almost half is earmarked for Nigeria.

Headquartered in the Netherlands, JBS is the parent company of New Zealand cured meat brand, Premier Beehive, and is also the largest meat and food processing company in Australia via its subsidiary JBS Foods Australia.


The escalation to the courts follows the refusal of JBS to comply with a formal disclosure demand delivered by Greenpeace Netherlands in April. The environmental group is utilising new Dutch legislation, which grants parties with a legitimate interest the right to demand access to specific corporate data necessary to build litigation against Dutch companies.


Elizabeth Atieno, Food Campaigner at Greenpeace Africa, said: "JBS’ meat empire expanded hand-in-glove with Amazon rainforest destruction, colossal emissions, human rights and corruption scandals, all with barely a semblance of transparency. This is the business model it wants to export to sub-Saharan Africa.


"JBS promises food security, but its expansion in Nigeria risks causing irreversible environmental damage and the displacement of smallholder farmers to line the pockets of wealthy global elites," says Atieno.


"Nigerians know well, from the legacy of companies like Shell, the destructive impact wrought by unchecked corporate power. As Greenpeace Africa has argued before the African Court of Human Rights, states with jurisdiction over multinationals must hold those corporate actors accountable - wherever they operate in the world.


"We welcome this bold legal action: the Netherlands and other European states must not be safe havens for corporations like JBS seeking to evade their responsibilities."


In light of JBS’ longstanding failure to publish accurate and reliable information on its climate, nature and human rights impacts or its expansion plans, Greenpeace Netherlands views accessing this data as a necessary precursor to formal litigation in order to support its case. The case has the potential to be the first climate litigation of this scale against the livestock industry. This could set a major precedent for future legal challenges against the industrial agriculture sector, a major source of global emissions, particularly of methane, a potent greenhouse gas, responsible for 0.5°C of warming since the Industrial Revolution.


Marieke Vellekoop, Executive Director at Greenpeace Netherlands, said "In a month where JBS has thrown its flagship environmental commitments onto the scrap heap, JBS’ disdain for basic transparency only adds to the impression that this meat giant has something to hide and is desperate to prevent its expansion plans from going public.


"JBS appears to believe that despite moving to the Netherlands, our rules do not apply to it. This legal action aims to prove it wrong - and lay the ground for a first major climate and nature lawsuit against the dangerous expansion of the global meat industry."


At the centre of the dispute is JBS’ planned US$ 2.5 billion investment in industrial livestock production in Nigeria. Civil society groups in Nigeria have raised urgent warnings that the aggressive expansion will threaten local food security, drive regional instability, and accelerate ecological degradation. There is no available evidence that JBS has conducted any impact assessments or community consultations in Nigeria, and local efforts to gather more information via Freedom of Information requests have reportedly been ignored.


Greenpeace Netherlands’ lawyers allege that JBS’ historic business practices and future expansion plans are inconsistent with the company’s climate and biodiversity obligations and represent a breach of its Dutch duty of care, which requires companies to act in line with international human rights law.


If the court rules in favor of Greenpeace Netherlands, it is entitled to seek the required information in the form of documents and from senior JBS figures under oath, raising the prospect of its owners, the billionaire Batista brothers, being forced to testify in Dutch court. JBS reincorporated as a Dutch entity (JBS N.V.) last year to facilitate a dual listing on the New York Stock Exchange.


In April, JBS was forced to temporarily suspend its first annual general meeting since moving its headquarters to Amsterdam after it was disrupted by dozens of Greenpeace Netherlands activists.


Last week, JBS scrapped two flagship commitments to reach Net Zero emissions by 2040 and eradicate deforestation from its supply chain. It also removed any explicit reference to Indigenous lands from all of its current policies. Greenpeace Netherlands is concerned this indicates JBS is seeking to expand unconstrained by the climate, nature and human rights impacts of its business.


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